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Summer Executive Leadership Program Week 4: Global Marketplace

Friday, June 29 at 8:00am to 5:00pm

109 NW Naito
109 NW Naito Parkway, Portland, OR 97209

Summer Executive Certificate Program

Week 4 Global Marketplace

Earn an executive education certificate in sports product leadership. The University of Oregon has partnered with the sports product industry’s best to offer world-class educational opportunities. We are now offering the best of our 18-month Master’s program in a fast, convenient, in-depth executive education certificate.

  • Summer intensive program for experienced sports product industry executives.
  • Class of 20–30 executives from companies around the world.
  • Focuses on the complete life cycle, including innovation, sustainability, merchandising, e-commerce, brand marketing, and leadership.
  • Combines classroom, discussion and hands-on projects.
  • Accelerates product management and leadership skills.
  • Learn from international leaders both inside and outside the industry.
  • Improve cross-cultural business strategies and opportunities.

Week 4: Global Marketplace

  • Connecting brands to consumers around the world
  • Building a successful direct-to-consumer business
  • Digital commerce opportunities
  • Rules and opportunities for growing to new markets

Note:
The program includes all course materials and books. Breakfast, lunch, and refreshments will be provided throughout each day.

Event Type

Lectures & Presentations, Workshop

Departments

Lundquist College of Business, UO Sports Product Management Program

Target Audience

General Public

Co-Curricular Domains

Career & Professional Development

Website

https://sportsbusiness.uoregon.edu/sp...

Cost

$3,350 per week. $11,999 for the 4-week course.

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