Whether you're contemplating a career in sales, embarking on your first professional role, or looking to improve your communication skills to establish trust with others, the sales essentials training program is your foundation for success.

Register by January 14 and learn essential sales skills!

Why Participate?

During this 8-hour program, you will learn the art of relationship-based selling throughout the entire sales cycle from a seasoned professional. Through engaging activities, practical exercises, and interactive sessions, you'll not only refine your sales approach but also create an individual development plan for continuous improvement. Designed for participants across all majors and disciplines, our sales essentials training program offers invaluable insights and skills for aspiring sales professionals, future entrepreneurs, marketers, and business leaders.

What You'll Gain

This program isn't just about mastering sales techniques. It's an opportunity to develop a versatile skill set that includes effective communication, strategic thinking, and the ability to understand and meet customer needs—qualities that are invaluable in any career path.

• Earn a marketable skills microcredential: Enhance your resume and LinkedIn profile when you earn the sales essentials microcredential from the Lundquist College of Business.
   
• Develop core sales skills: Gain proficiency in relationship-based selling techniques across key areas essential for sales success, including prospecting, effective communication, overcoming objections, and closing the sale.
   
• Create an individual development plan: Leave the program with a tailored development plan, reviewed by an industry expert, to showcase your self-awareness and commitment to continuously improve your sales skills.

Training Schedule

• Friday, January 17, 9:00 a.m.–1:00 p.m. (In-person, Chiles 125)
• Friday, January 24, 9:00 a.m.–1:00 p.m. (In-person, Chiles 125)
• Two additional hours of independent work anticipated outside of the training

About the Instructor

Steven Havens previously served as a senior executive at Bank of America, where he led multiple consumer and small business banking territories throughout South Florida and Southern California. After more than 16 years in banking, he made a career change, shifting to dual careers in education and catering.

A 2023 MBA graduate, he teaches business finance, personal finance, and business ethics at the undergraduate level as an adjunct professor. He is also the owner and head chef of his catering business, which specializes in boutique events and provides private chef services and cooking class instruction. His breadth of experience in corporate finance, sales leadership, and entrepreneurship gives Steven a wealth of knowledge that he enjoys sharing with aspiring students.