In a competitive job market, your personal brand is already forming in every email, LinkedIn update, interview answer, and introduction. This Professional Edge training will help you take control of that story and build a brand that gets you noticed and trusted.

During this 8-hour, two-day program, you'll turn your professional identity into a sustainable, high-value asset—one you can carry into internships, interviews, and networking conversations. Participants will move beyond theory to formulate a personal brand statement, while learning practical techniques for consistent brand projection across various platforms.

This training is industry-informed, skills-focused, and designed to leave you with tangible tools you can immediately use in your career search. You'll learn practical techniques to:

• Clarify what makes you distinct (skills, values, strengths, and direction)
• Communicate your brand with confidence and consistency
• Show up professionally across LinkedIn, resumes, introductions, and digital presence
• Manage your reputation proactively and respond effectively when things go sideways
   

Schedule

• Friday, April 17, 9:00 a.m.–1:00 p.m. (in-person)
• Friday, April 24, 9:00 a.m.–1:00 p.m. (in-person)
   

Earn a Microcredential

Participants who attend both days of this program and fulfill all requirements are eligible to earn a digital microcredential. This portable, verifiable credential can be shared on platforms like LinkedIn, showcasing your expertise to potential employers and offering tangible proof of in-demand competencies.
 

About the Instructor

Steven Havens is a former senior executive at Bank of America, where he led multiple consumer and small business banking territories throughout South Florida and Southern California. After more than 16 years in banking, he made a career change, shifting to dual careers in education and catering.

He is the owner and head chef of his catering business specializing in boutique events, providing private chef services and cooking class instruction. His breadth of experience in corporate finance, sales leadership, and entrepreneurship gives him a wealth of knowledge that he enjoys sharing with aspiring students.

Havens earned his MBA in 2023 and teaches business finance, personal finance, and business ethics at the undergraduate level as an adjunct professor.