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Workshop: Conducting Market Research for a Company or Startup

Thursday, May 4 at 4:00pm to 5:00pm

University of Oregon Innovation Hub 942 Olive Street, Eugene, OR

Do you feel confident conducting market research for your class project? How can you leverage market research into a useful job skill?

Join us as Genifer Snipes, Business and Economics Librarian at the University of Oregon's Knight Library, discusses strategies and best practices for conducting market research for your startup or company.

Genifer Snipes Bio:

As liaison to the University of Oregon's Lundquist College of Business and the Department of Economics, I provide classroom instruction, collection development, and individual research assistance on projects including marketing research, supply chain mapping, competitive intelligence, and product feasibility.